Wutopia Lab was invited to design KerryOn Living Room on the 4th floor of JAKC(Jing An Kerry Centre). As the benchmarking of shopping mall in Shanghai and even in the country, JAKC hopes to upgrade retail services through this project, which can provide a rest and consulting place for visitors, and can turn into a children’s paradise by holding various parent-child activities at weekends.
从顾客到设计师丨From Customer to Designer
My wife and I live near JAKC. As customers, we are familiar with the mall, and have a lot of experiences. This project provides an opportunity for us to modify and activate the public space through design.
The most iconic symbol representing JAKC is the artistic work like red clouds high in the atrium of the mall. It naturally becomes the first half of an antithesis, to which Wutopia Lab responds with the blue hill-scape under the red clouds.
抽象山水里的新世界丨A New World in Abstract Landscape
Wutopia Lab aims to create an abstract natural space in the most commercial place. We integrated traditional aesthetics and modern materials. After defining the basic prototype of “hill” and carefully picking three colours, we create a blue-green hill-scape by perforated aluminium panels in layers.
The artistic conception of hills layer upon layer in faintly varied green colour is 3-dimensinally presented in the shopping mall. It seems as if there was light through the landscape, as well as a new world. At the entrance, a meandering path leads to the secluded interior space which is partly hidden and partly visible shaded by the layers of aluminium panels, arousing the curiosity of visitors.
The concierge is located at end of the meandering path, where is arranged for children to change shoes and for parents to wait. Turn in from the concierge is an open space which is children’s playground. With freely curved tables, animal-shaped bookshelves and arch lights, a relaxing and lively, abstract and beautiful new world for children is created.
日常的奇迹丨A Miracle in Everyday Life
Outside the hills is mirror-finished stainless steel like water in which the green hills are reflected. This is a little manifesto, and a little miracle in the commonly seen retail atmosphere of the shop. My wife and I think that the shopping mall boasts mature and exquisite design, but somewhat lacks of some imagination.
The imagination now helps Wutopia Lab create a free and relaxing paradise by means of magical realism in the shopping mall which is filled with practical and urban elite atmosphere. It is for children, as well as for the middle-aged who are trapped in their routine life.
On that day, when I took the escalator upstairs, the blue hill-scape emerged slowly in front of me, and my daughter ran cheerfully there. The blue hill-scape, layer upon layer, vaguely visible, looked like a luxuriant cloud of mist, which glittered suddenly to light up the routine day in our life.
“Only children know what they are looking for, and they are the key to the future.”——Erni Min